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STORE PROFILE Top: Bowser Basin coffee station. Bottom: Grab-and-go hot food. BOWSER BEAN CAFÉ LAUNCHES 15TH LOCATION Geelong’s Bowser Bean Breakwater provides a new model for the “café that sells fuel” brand, offering high-end automatic coffee and hot grab-and-go food. Marketing Manager Matt Gronow spoke with Convenience World’s Lorna Gloria. B owser Bean Café Breakwater operates within a Vantage Fuels managed, BP branded service station. “Bowser Bean traditionally runs a barista coffee offer,” Marketing Manager Matt Gronow said. “However, at Breakwater, due to competing barista options and the on-the-go nature of our customers, we’re exploring a premium automatic coffee offer that produces a great product at an amazing price.” Further convenience has been added to Bowser Bean’s well-established and popular takeaway menu via the addition of a grab-and-go hot display unit at the site entrance. Popular in convenience offers in Europe, this “state-of-the- art” technology keeps Bowser Bean’s top-selling dim sims, potato cakes, egg and bacon muffins and burgers “fresh and tasty”. As with the brand’s other locations, Bowser Bean Café Breakwater is set up for online ordering. Those in the Geelong area can access online delivery from the outlet via Uber Eats. As companies negotiate Covid-19, including the team at Breakwater, “Bowser Bean Café aims to provide the greater Geelong area with a point of difference with their new food and coffee offer”, Mr Gronow says. “The store not only looks amazing, but allows everyone to grab breakfast, lunch or dinner, all while filling up your car or picking up your traditional convenience items,” he said. “Bowser Bean is a proven brand across regional Victoria, and their new location will not disappoint.” Café update Mr Gronow says Bowser Bean’s focus during the pandemic has been on ensuring the safety of its staff and customers within its locations. As a network, Bowser Bean has implemented several safety measures. Sneeze guards have been installed in all locations. The business has also provided staff with company branded masks as a more comfortable alternative to the disposable variety. “We’ve implemented regular online meetings and discussions to encourage open communication with the broader network,” Mr Gronow said, To lessen Covid-19 “messaging overload” for its customers, he says Bowser Bean has tailored its required communications for customer safety, 24 CONVENIENCE WORLD SEP/OCT, 2020