Menz has launched a “bigger than ever before” 280g bag of its Violet Crumble bites, coinciding with today’s World Chocolate Day.
The new bag, retailing for $6.50, is now available at Coles and...
Asembl has secured the first ever apparel partnership for Violet Crumble, with Peter Alexander creating a new range of sleepwear.
Now in store and online at Peter Alexander, the Violet Crumble range...
There’s nothing quite like a brand collaboration to drive impulse sales of an already exciting category.
Back in June, Convenience World explored the world of licensing and brand collaborations in the ice cream...
Violet Crumble has launched a new flavour, Raspberry Twist.
Available in “bite-sized” cubes, the new Violet Crumble variant sees honeycomb wrapped in white chocolate, flavoured with raspberry. It follows previous “flavour twists” including...
Fashion, lifestyle and FMCG licensed brand extension agency Asembl has brought Violet Crumble and Feminaè Beverage Co together for a “truly shattering twist” on the espresso martini.
According to the brands, the...
South Australian chocolatier Menz is extending its Easter offerings with the addition of a number of new products to both the Violet Crumble and FruChocs ranges.
In 2022, Menz is “shaking things...
Confectionery is described by Ampol General Manager Merchandise Skye Jackson as a “key offering” within the P&C channel and a “high performing” category for Ampol.
“Confectionery is an exciting category that sees a...
Iconic South Australian confectionery brand Robern Menz has announced plans to rebrand as Menz Confectionery. The shortened name ‘Menz’ will appear on all packaging across the brand portfolio of FruChocs, Violet Crumble,...
