ShopFully has revealed insights into shopping behaviours ahead of the Black Friday and Cyber Monday sales.
The findings, which came from surveying 836 Australian consumers last month, include:
Purchase intentions:
39.35% of Australian respondents plan...
Sweet treats, savoury snacks, alcohol and soft drinks are increasingly being left behind at the checkout as rising grocery costs lead shoppers to rethink their choices.
According to new research conducted by YouGov...
While the rising cost-of-living continues to challenge Australians, new research from ShopFully, in collaboration with YouGov, highlights that the nation’s love for spontaneous shopping remains strong.
Despite financial pressures, 80% of Aussie adults...
The majority of surveyed Australian consumers (70%) are opting for click and collect when shopping online, according to recent research from ShopFully.
The data from the international tech company also reveals that 78%...
Almost half of surveyed Australian shoppers (48%) have identified catalogues as their most used source of information when planning where to shop, according to new research. This is only outweighed by internet...
New findings from ShopFully and Nielsen reveal changed consumer behaviour to cut costs at the checkout.
The commissioned study into Australian consumers’ path to purchase highlights shoppers are under financial pressure, with three...
New research from ShopFully and Nielsen ‘Understanding the Role of Catalogues, Omni Channel Experience & Proximity Marketing in Consumer Path to Purchase’ reveals budget-conscious consumers are planning their trips online before hitting...
