Retail marketing campaigns that stop shoppers at the point of purchase and straddle several different touch points were the heroes at this year’s Shop! ANZ Retail Marketing Awards, held on 27 March...
Physical shopping experiences have cemented their place back on shopper’s agendas with traditional POS displays wowing judges to take out the Pinnacle prizes at the annual Shop! ANZ Retail Marketing Awards.
The Shop!...
Experience is high on shopper’s agendas after two years of pandemic restrictions, with an immersive, interactive and colourful FMCG campaign taking out the top prize at this year’s Shop! ANZ Retail Marketing...
