Tag: NIQ

SPAR International adopts NIQ’s space management services

NielsenIQ (NIQ) has announced its strategic collaboration with SPAR International BV, facilitating the integration of NIQ Spaceman services. NIQ will offer its space management services to SPAR country organisations worldwide, with the objective...

New Pacific MD for NIQ

NIQ, the global leader in consumer intelligence, has announced two key leadership changes in the Asia Pacific region. NIQ Pacific Managing Director Megan Treston, will transition to a regional role as APAC Consumer...

NielsenIQ celebrates 100 years

Consumer intelligence company NielsenIQ (NIQ) is celebrating its 100th anniversary. Founded by Arthur C. Nielsen, Sr. in 1923, the company says it has evolved into the world’s “leading” authority on consumer buying behaviour...
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