The majority of Australians are concerned about data privacy, but retailers are trusted more than businesses, brands and NGOs when it comes to protecting their personal data.
The findings come from consumer intelligence...
87% of consumers favoured brands they knew during the height of the pandemic in 2020. And, as Covid-19 prevails in 2021, they tend to stay loyal to brands whose loyalty programs they...
If 2021 is the year of ‘the switch’, then it’s safe to say these shoppers ‘ain’t loyal’.
Founder and director of Fifth Dimension Lyndall Spooner, believes consumers will walk away from known brands...
What would you rather? A new car valued at almost $18,000 or your own chauffeur?
New members of BP Rewards will have the option to choose their own prizing adventure.
How? Members will be...
Flybuys is launching Unpacked by Flybuys, which will arm marketers with data, insights and measurement into their audiences to enable unrivalled ROI on their marketing spend.
Previously known as Flybuys Digital Audiences, Unpacked...
Media Release
Klarna launches Vibe: the first Buy Now Pay Later shopper loyalty program
9 June, 2020
Klarna, the leading global payments provider and shopping service, today announced that it is launching a customer...
Caltex and Woolworths have launched an expanded loyalty partnership to “help deliver more value and savings to Australian consumers”.
The new partnership will allow Woolworths Rewards’ 11.2 million members to earn Woolworths Points...
‘Everyday Rewards’ has transformed into ‘Woolworths Rewards’, in a move Woolworths claims will enable members to earn $10 off their shopping at least twice as fast as its major competitor’s loyalty scheme.
Woolworths...