Loyalty programs that fail to innovate, risk becoming obsolete as consumers are likely to gravitate towards brands that offer more relevant, engaging, and convenient experiences, says Anurag Vasisth, Co-Chair and Group CEO,...
Viva Energy Australia has selected DataMesh to revolutionise payments and customer experiences across its rapidly expanding fuel and convenience retail network.
The multi-year agreement will see DataMesh provide its cutting-edge payment solutions tailored...
Almost all surveyed Australians (95%) are members of one or more loyalty programs, according to new research by Pureprofile and The Retail Doctor Group.
83% of respondents said they are loyal to their...
A new scam targeting customers of loyalty points programs has been detected by the National Anti-Scam Centre.
Following 209 reports to Scamwatch in the past four months, Australians are being warned about a...
Loyalty program members have made it clear that they want brands and companies to think outside the box when it comes to the rewards on offer.
This information comes from the 8th annual...
Caltex and Woolworths have launched an expanded loyalty partnership to “help deliver more value and savings to Australian consumers”.
The new partnership will allow Woolworths Rewards’ 11.2 million members to earn Woolworths Points...
The majority of retailers are seeing increased sales from loyalty programs, but a failure to focus on the needs of the customer means their full potential has not been reached, according to...