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Kelsey Jones
App-based marketing key for Black Friday
News
Nicholas Rider
-
26 November 2024
Shoppers who install an app on their phones are 20% more likely to express ‘true loyalty’ than other consumers, according to new research from SAP Emarsys Customer Engagement. ‘True loyalty’ is defined as...
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App-based marketing key for Black Friday
Foodbank elects new Chair
Retailers back report prioritising sexual safety of workers
