ShopFully has revealed insights into shopping behaviours ahead of the Black Friday and Cyber Monday sales.
The findings, which came from surveying 836 Australian consumers last month, include:
Purchase intentions:
39.35% of Australian respondents plan...
This year’s holiday season will see shoppers spending less per head but more purposefully.
According to a new survey by the Australian Retailers Association (ARA), in collaboration with Roy Morgan, 30% of surveyed...
Major sales such as Black Friday and Cyber Monday (24-27 November) are regarded as windfall events for retailers. Last year, Australians spent more than $7.1 billion across the four-day Black Friday-Cyber Monday sales. Now, new research...
Australian retail sales increased 5% in November compared to the same time last year, according to the latest Mastercard SpendingPulse.
Most retail categories continued to record significant year on year sales growth as...
Australian retail turnover fell 0.2% in October, according to figures released by the Australian Bureau of Statistics (ABS).
This is the first monthly fall of the year in retail trade, following a 0.6%...
Most surveyed Aussies (59%) claim they will spend the same or more (12%) this Christmas than they did last year, despite growing inflationary pressures.
The Christmas Gift Buying Survey by the Australian Retailers...
Ahead of Black Friday and Cyber Monday, Proofpoint has found 25% of Australia’s top 100 online retailers are not taking appropriate measures to protect consumers from potential email fraud and cybercrime.
Proofpoint’s analysis...
While 10 years ago most Christmas spending occurred in early to mid-December, the holiday trading period now comes earlier than ever, kicking off at the start of November with Black Friday and...
