This year, customer loyalty in retail has fallen by 14% to just 65%, down from 79% in 2022, according to the SAP Emarsys ‘Customer Loyalty Index 2023’.
The annual ‘Customer Loyalty Index’ from leading omnichannel...
Two-thirds (65%) of Australians have revealed inflation and the rising cost-of-living have made them leave brands they were previously loyal to in order to save money, according to new research by customer...
