Almost half of surveyed Australian shoppers (48%) have identified catalogues as their most used source of information when planning where to shop, according to new research. This is only outweighed by internet...
Consumer intelligence company NielsenIQ (NIQ) is celebrating its 100th anniversary.
Founded by Arthur C. Nielsen, Sr. in 1923, the company says it has evolved into the world’s “leading” authority on consumer buying behaviour...
Over half of the Australian shoppers recently surveyed by Monash University say sustainability is an important factor when making a retail purchase.
Despite the increases to our cost of living, Monash Business School’s...
Marketers are looking to artificial intelligence (AI), especially generative AI, to meet the rising expectations of Australian and New Zealand consumers, according to Adobe research.
The global survey of 13,000 consumers and 4250...
Over the next 30 years, consumers will be embracing a diverse range of plants and foods like fungi, seaweed and insects.
The topic was discussed during the ‘What will we be eating in...
While consumers are aware that their behaviour can make changes, they still hold businesses accountable for a whole host of sustainability issues.
Almost half (48%) of global consumers believe companies are responsible for...
Cost continues to greatly influence customers, with 65% of Aussie consumers stating they will switch products if a cheaper option is available.
This comes from Emarsys research which surveyed consumers on what influences...
As household confidence rises, consumer spending is expected to grow specifically during 2021-22.
However, it’s said that retailers will have to compete for consumers’ dollars as more opportunities for spending open up.
This is...
