Tag: consumer insights

Aussies report bad customer service one-tenth of the time

While Australians say they’re having fewer bad customer experiences, according to the Qualtrics XM Institute, more are cutting spending with a brand after just one bad interaction. Local consumers surveyed in new research...

Diet plans for Aussies in 2024

Millions of Australians are focusing on their health in 2024, according to new research by Australian comparison site Finder. A Finder survey of 1056 respondents revealed 27% of Australians – equivalent to 5.5...

Aussies keen to move beyond sustainability to regeneration

Traditional sustainability is no longer adequate, according to a new report from Human8 and Space Doctors. The ‘What Matter 2024’ report finds that nearly seven in 10 (67%) of Australian respondents believe we...

Monetary gifts to bring Aussies ‘financial relief’ this Christmas

Almost two-thirds of surveyed Australians have cash or store vouchers at the top of their Christmas wish list this year. The findings were derived from a survey of an independent panel of 1005...

Trust and loyalty drop in 2023

The volume of customers giving feedback directly to brands after a bad customer experience in Australia declined in 2023, according to new research by Qualtrics. A drop in feedback on bad experiences hasn’t...

How Aussies are using catalogues

Almost half of surveyed Australian shoppers (48%) have identified catalogues as their most used source of information when planning where to shop, according to new research. This is only outweighed by internet...

NielsenIQ celebrates 100 years

Consumer intelligence company NielsenIQ (NIQ) is celebrating its 100th anniversary. Founded by Arthur C. Nielsen, Sr. in 1923, the company says it has evolved into the world’s “leading” authority on consumer buying behaviour...

Aussies still willing to pay for sustainability amid cost-of-living crisis

Over half of the Australian shoppers recently surveyed by Monash University say sustainability is an important factor when making a retail purchase. Despite the increases to our cost of living, Monash Business School’s...
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