Asembl has partnered Streets’ Splice Pine Lime with Chocolatier Australia for a “tropical” Easter egg.
The new product is described as a “creamy” white chocolate 130g Easter egg “bursting with an irresistible zesty...
Asembl has paired Perfetti Van Melle’s Chupa Chups with Kinrise Snackfood’s Poppin popcorn for a new brand collaboration.
Combining the two brands in one “delicious” snack, Poppin’s Lolly Poppin Chupa Chups range is promoted...
Asembl has brought Streets and Volley together to launch a limited-edition shoe range.
Available from today, the Streets range features Volley’s Heritage Low ($79.99) in the variants of Bubble O’Bill, Banana Paddle Pop and...
Asembl has secured the first ever apparel partnership for Violet Crumble, with Peter Alexander creating a new range of sleepwear.
Now in store and online at Peter Alexander, the Violet Crumble range...
There’s nothing quite like a brand collaboration to drive impulse sales of an already exciting category.
Back in June, Convenience World explored the world of licensing and brand collaborations in the ice cream...
Asembl has partnered Streets’ “childhood favourites” with home fragrance, candle and oil diffuser specialist Dusk for a fragrance range.
Inspired by Bubble O’Bill, Golden Gaytime, Rainbow Paddle Pop and Splice, the range includes...
Fashion, lifestyle and FMCG licensed brand extension agency Asembl has brought Violet Crumble and Feminaè Beverage Co together for a “truly shattering twist” on the espresso martini.
According to the brands, the...
A licensed brand extension partnership for much-loved Weis brand takes the fruity flavoured ice-cream icon out of the freezer for the first time in 65 years and into the muesli bar aisle...
