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    MoneyGram ‘renews and expands’ 7-Eleven partnership

    MoneyGram, the global money-transfer business, has renewed its partnership with 7-Eleven Australia for another five years.

    It says the partnership will ensure “consumers continue to enjoy the convenience of initiating MoneyGram transfers at more than 600 7-Eleven locations in Australia”.

    The continuing partnership will give consumers more transaction choices, MoneyGram says. As well as carrying out transactions at 7-Eleven kiosks, consumers will be able to “stage” their transactions online, then complete them in-store.

    MoneyGram says a special promotion this month means new customers will pay “zero fees” for their first three transactions. This offer will only be available at 7-Eleven and will run for a period of three months.

    ‘Mutually beneficial’

    Michael Minassian, MoneyGram’s Head of Australia, Oceania, North Asia & Philippines, paid tribute to its partnership with the convenience chain.

    “We have enjoyed an extremely strategic and mutually beneficial relationship with 7-Eleven,” he said. “With this renewed partnership, we’ve set the stage to continue to meet our changing consumers’ needs by expanding our digital capabilities and services.

    “Consumers are becoming more ‘time-poor’. With uninterrupted access in even more 7-Eleven locations, they can literally send money anywhere, at anytime.”

    $16.8 billion

    According to World Bank data, Australia supports more than $16.8 billion in outflow money transfers. The money flows to global markets including China, India and the Philippines.

    With such a strong remittance market in Australia, says MoneyGram, it’s continually looking to grow its services. Its goal is to “discover how and where consumers can transact with the brand”.

    For its part, 7-Eleven says the MoneyGram partnership strengthens the chain’s convenience offer.

    “Providing our customers with a convenient range of products and services that meet their needs is the key focus of our offer,” 7-Eleven’s General Manager Marketing Julie Laycock said.

    “The continuation of our partnership with MoneyGram provides them with the choice to complete international money transfers 24/7.”

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