The third edition of ISM Japan / International Sweets and Snacks Trade Fair is set to open from 15-17 April 2025, for three days at Tokyo Big Sight.
As the “only” dedicated sweets and snacks trade fair in East Asia, ISM Japan is held in conjunction with Anuga Select Japan, part of the globally expanding Anuga series, as well as FABEX Tokyo, Premium Food Show, and ProWine Tokyo. This joint event is expected to attract a large number of industry professionals. In addition, the concurrent Dessert, Sweets & Bakery Festival, part of FABEX Tokyo, is expected to further increase the attendance of confectionery related professionals.
In its second edition in 2024, ISM Japan demonstrated its international presence with exhibitors from 15 countries. The upcoming ISM Japan 2025 is expected to exceed last year’s numbers in both participating countries/regions and total exhibitors. Continuing its growth, ISM Japan is solidifying its role as the new hub for confectionery industry insights in East Asia under the global ISM brand, known for the world’s largest sweets and snacks trade fair held in Cologne, Germany.
At the seminar area within the venue, renowned specialists from Innova Market Insights, a global leader in food trend analysis, will take the stage. This year’s theme, ‘Global Confectionery Trends 2025,’ will uncover the latest and increasingly diverse trends in the global sweets industry from every angle. Additionally, a Professor Emeritus from Hiroshima University will offer a historical perspective on one of the most iconic confections-chocolate-by exploring its key ingredient, cacao.
With the ongoing rise in inbound tourism, Japan’s confectionery market is becoming more active than ever in terms of imports and exports. Serving not only Japan but also the broader East Asian region, ISM Japan provides a valuable business matching platform for both exhibitors and visitors involved in the sweets and snacks industry.
For more information on the event, visit ismjapan.com.
About ISM Japan
ISM Japan is the first dedicated showcase for the sweets and snacks industry in East Asia. The next edition will take place from 15-17 April 2025 at Tokyo Big Sight. The event will feature manufacturers, producers, wholesalers, distributors, importers, exporters, brokers, and OEM private labels of the following: sweets and confectionery, salted snacks, baked snacks, specialty snacks, frozen snacks and raw ingredients.
About ISM
ISM is the world’s largest trade fair for sweets and snacks. Yearly, more than 1600 exhibitors from 76 countries and around 38,000 visitors come to ISM. The world’s leading trade fair for sweets and snacks brings together all internationally relevant market participants from industry and trade on this scale and is one of most important business hubs, export drivers and innovation platforms for the confectionery industry. A successful combination between impulses and innovations, exciting networking, first-class exhibitors, and competent visitors forms an offer that is unique around the globe. Heart and soul: In conjunction with ProSweets Cologne, the international supplier trade fair for the sweets and snacks industry, ISM represents the entire industrial value chain.
