Breakfast in a Bag is a 60g single–serve pack of muesli, which has been designed to eat on the go. Simply tear open at the top, pour milk/yoghurt into the pack and eat from the pack – no need for a bowl.
Available in seven varieties, Breakfast in a Bag fits nicely into a pocket or handbag and can be consumed at the shopper’s convenience, such as at work or after a gym workout.
Kim Lauman, partner at Monster Health, said: “We are the first company with the Health Star Rating front–of–pack, so you know you are having a healthy breakfast.”
Monster Health Food Co is a family owned Australian business with its own manufacturing facility.
“We use Australian ingredients where we can,” Ms Lauman said.
Stockists offering the Breakfast in a Bag range include On The Run in South Australia (a large chain of stores selling fuel, coffee and convenience lines), Coles supermarkets nationally in the health food section, Coles Express, and IGA stores nationally.
Stockist inquiries: 02 9875 5800.
Freecall: 1800 MUESLI or 1800 683 754.