Technology company Auror, which provides the world’s largest retailers and over 3000 law enforcement agencies globally with retail crime reporting and intelligence software, continues its strong growth with the successful close of its NZ$82m Series C capital raise.
Auror plans to use the funds to continue its growth into North America and the UK, along with additional R&D investment.
“Our mission remains the same – connecting communities to stop crime; and this latest raise allows us to continue our work around the world, using technology to tackle retail crime at scale, bringing retailers and law enforcement together, and making our communities safer, says CEO and co-founder Phil Thomson.
Auror is a crime intelligence reporting software platform. The company, founded and primarily based in New Zealand, with offices in Denver, London, and Melbourne has over 200 team members globally. Auror works with over 45,000 retail stores globally including some of the world’s largest brands, and with over 3000 law enforcement agencies.
Auror’s refreshed share register has strong international backing with global grocery retail venture capital fund W23 Global and US-based public safety and security technology leader, Axon, now taking stakes in the company.
“Axon’s mission to protect life extends beyond public safety – to workplaces where frontline workers face real threats,” said Axon CEO and founder Rick Smith.
“By partnering with Auror, a pioneer in retail crime intelligence and incident management solutions, we can strengthen collaboration between retail and law enforcement to help build safer communities for all.”
Mr Thomson says Auror seeks to address a global $180 billion retail crime challenge.
“Ultimately, retail crime is a city killer – it’s a gateway to organised crime, to unsafe streets, lower property values and as stores close for safety reasons, it restricts access to essential services,” he said.
“Its impact on frontline workers is immense. To be able to partner with retailers and law enforcement to address these issues has been humbling and rewarding for our team, and there is more work to do,” said Mr Thomson.
