7-Eleven Australia celebrated 7-Eleven Day last week, giving away more than 284,000 free regular coffees or free large Slurpees with any item purchased on the day.
Every 7-Eleven store across the country participated in the day, with franchisees, store leaders and their teams joined by more than 350 support office team members to help stores serve customers.
“7-Eleven Day is our way of saying thank you to our customers and encouraging everyone to join the fun. It’s about creating extraordinary moments and showing appreciation for the neighbourhoods and communities we serve,” says 7-Eleven Australia CEO and Managing Director Fiona Hayes.
“Thank you to all of our franchisees, store leaders and their teams, and to our support office team for all their hard work to make it a great day for our customers.”
In addition to free Slurpees and coffees, My 7-Eleven loyalty members had a chance to win exclusive 7-Eleven branded merchandise direct from the US. This limited-edition collection isn’t available for purchase in Australia and included a bespoke golf bag, knitted polo, tracksuit set, socks and cap. To enter, customers scanned their My 7-Eleven app with any purchase in store on 7 November for a chance to win one of seven exclusive apparel packs valued at over $500 each.