The ACCC has granted authorisation for 7-Eleven and its franchisees to participate in the Velocity Frequent Flyer loyalty program as a retail earn partner, until 5 November 2036.
With previous authorisation expired, the applicants sought authorisation for 7-Eleven to participate as a retail partner of Velocity’s loyalty program pursuant to a confidential participation agreement between 7-Eleven and Velocity.
Under the participation agreement, consumers who are members of the Velocity program will be able to earn points in accordance with the terms and conditions of the Velocity program when they make eligible purchases of goods and services from any 7-Eleven store.
Authorisation was sought for five years. In its final determination, following interim authorisation and a draft determination, the ACCC granted authorisation for 10 years until 5 November 2036.
