Smith’s has teamed up with global streaming giant Netflix for a range of three limited-edition chip flavours, inspired by Zack Snyder’s epic ‘Rebel Moon’.
Sparked by the two-part sci-fi fantasy epic, the limited...
The Smith’s Snackfood Company has announced it’s an official Tournament Supporter of FIFA Women’s World Cup Australia & New Zealand 2023. This is an extension of Frito-Lay North America’s relationship with FIFA.
As...
Smith’s has teamed up with Subway, Red Rooster and Mad Mex to launch the new Smith’s Taste Icons range.
Available for a limited time only in supermarkets from this month, the new...
Smith’s has released its TikTok channel @smithschipsaus by bringing back the “much-loved” 80s icon, Gobbledok.
Since launching Gobbledok on TikTok, Smith’s has seen a legion of fans embrace his quirks as they reimagine...
PepsiCo Australia says 30% of its snack range will achieve a health star rating (HSR) of 3.5 or above by 2030.
The announcement, promoted as an “industry-leading” position, coincides with the launch of...
The “nation’s oldest and most iconic chip brand”, Smith’s, is celebrating its 90th birthday this year and is bringing back Australia’s favourite flavours to mark the occasion.
The Limited Edition ‘Bring Backs’ range...
The first ever baked potato chip – Smith’s Oven Baked has landed in Australia.
Using the oven-baked cooking method, rather than the traditional fried methods, ensures that there is 50% less fat when...
Media Release
14 February 2020
Australia’s favourite potato chip brand*, Smith’s, is popping into the new year with a new format of potato snacks! New Smith’s Poppables are light and crispy, potato snacks that...
