Tag: media

Cartology expands into Woolworths Metro

Cartology, the retail media business of Woolworths Group, has expanded its advertising ecosystem, with a new network of full-motion digital screens across Woolworths Metro stores. Through Cartology, brands will be able to reach...

Cartology helps marketers address post-pandemic habits

Cartology, the retail media business of Woolworths Group, has launched the ‘Cartology Customer Playbook’, promoted as a first of its kind post-pandemic guide for Australian FMCG marketers. Cartology has partnered with insights consultancy...

Nextra St Ives Village Newsagency a pillar in the community

Nextra St Ives Village Newsagency, NSW, has been in operation for close to 30 years. Emma Thurlow runs the newsagent with her sister Karen Scott and Dad, Bill Scott. Ms Thurlow spoke to...

Engagis assists Caltex/Ampol drive in-store purchases

Engagis announces the completion of the roll out of a digital signage media network supporting 1000+ screens across 500+ StarMart and Foodary petro-convenience retail sites Australia-wide. The rollout was rapid to maximise incremental...

Woolworths launches media business, Cartology

Cartology, Woolworths Group’s new retail media business, has unveiled a number of new initiatives that will ensure customers are better connected to the brands they love. “We are excited to officially launch Cartology...

Say ‘hi’ with Mentos

Mentos has launched its global ‘Mentos Say Hi’ campaign in Australia. In a limited-edition run, special single and multipack rolls will feature Mentos printed with 20 specially designed emoticons. Rather than sharing emojis online,...
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