Woolworths and Uber Eats have announced a new partnership with the intentions of making same hour grocery delivery a reality across Australia.
From next week, a dozen Woolworths Metro locations will be visible on Uber Eats for account holders based in Sydney and Melbourne. Australians will have fast access to fresh fruit and vegetables as well as hundreds of household staples delivered within 60 minutes.
Woolworths Metro General Manager Justin Nolan says the retailer is always looking to make it easier for its customers to shop in ways that work for them.
“This partnership will give our customers a fast, reliable and effortless way to get groceries delivered to their door within an hour,” he says.
“It will be an ideal option for those smaller top up or last minute shopping needs and complement our existing e-commerce offer.
“Importantly, it will also help us meet the needs of customers seeking to limit their community outings during the pandemic.”
The partnership will begin in Sydney and Melbourne from 30 August, before expanding across the eastern seaboard in the coming weeks. A network of Woolworths locations will be available nationally on Uber Eats under the Metro brand by early next year.
Each delivery placed on Uber Eats from a virtual Woolworths storefront will be packed by Woolworths personal shoppers, before being passed on to Uber Eats delivery people to fulfil the delivery.
The partnership extends beyond ordering directly from Woolworths on the Uber Eats app. This month, Uber will also begin partnering with Woolworths to provide more delivery options for customers ordering online at woolworths.com.au.
This will see Uber provide last mile delivery solutions to Woolworths’ existing online retail operation commencing in Brisbane and Toowoomba before rolling out to further locations to help Woolworths meet customer demand.