Wagon Wheels get a chilly twist

Peters Ice Cream and Arnott’s have teamed up to create ice-cream versions of some of the snack-food company’s most popular biscuits.

Arnott’s Wagon Wheels sandwich – described as a deliciously cool combination of biscuits, marshmallow, jam and chocolate – will be available through P&C stores. Grocery stores will also be ranging Arnott’s Mint Slice and 470ml tubs of Arnott’s Iced Vovo (vanilla biscuit, coconut and raspberry) and Arnott’s Caramel Crowns (caramel and chocolate-coated biscuit).

“We know food evokes a strong sense of memory, and most of us grew up with our favourites in the Arnott’s biscuit range,” Peters Ice Cream Head of Marketing Alicia Munday said. “We hope these four flavours bring back some classic moments as well as spark some friendly competition between the flavours.”

Together, Peters and Arnott’s have a heritage of more than 260 years in Australia.

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