Tag: shopping centres

$6m campaign addresses retail crime

A national campaign across Australian shopping centres has seen an estimated 200 million customers viewing messages aimed at reducing retail crime and ensuring retail workers are treated with respect. Shopping centres ran the...

Retailers have ‘had enough’ says NRA

The National Retail Association (NRA) lashes the inconsistent advice and directions from the Queensland Government, after consumers were told not to shop online. NRA Chief Executive Officer, Dominique Lamb additionally slams the advice...

Covid-19 influences back-to-school prep

Half of Aussie shoppers intend to purchase many back-to-school necessities from their local supermarkets. “The recent Shopper Study indicates that shoppers remain financially cautious due to the economic impact of Covid-19, with 48%...

The power of animation within advertising

(Feature image caption: Emily Sak, Head of Data & Insights and Ben Walker, CEO supplied via Shopper Media) There are many forms of advertising, whether shoppers realise it or not. The one that best...

Wait time is longer but shoppers are willing

Australian shoppers are experiencing longer wait times due to social distancing regulations, says a Shopper Media study. “The latest Shopper Study reveals that higher numbers of shoppers, combined with the need to socially...

Call for retail leasing industry code of conduct

National retail groups and shopping centre landlords have united in a set of retail leasing principles and calling for the implementation of a national Code of Conduct for retail leasing that assists...

Digital outdoor advertising takes over

Research from Roy Morgan shows a majority of 10.8 million Australians aged 14+ (52 per cent) are now seeing digital outdoor advertising in an average week. The data reflects the increase in digital...
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