Tag: research

Digital marketing support for small businesses

Digital marketing can be vital to the success of a small business yet one-in-three surveyed Australian businesses end up in a dispute with their provider. And almost 70% of respondents in the latest...

Aussies to spend $2.5b as school returns

Australia’s back to school (BTS) purchases are set to generate $2.5 billion in sales, according to research by the Australian Retailers Association (ARA) and Roy Morgan. The inaugural research reveals that approximately five...

Diet plans for Aussies in 2024

Millions of Australians are focusing on their health in 2024, according to new research by Australian comparison site Finder. A Finder survey of 1056 respondents revealed 27% of Australians – equivalent to 5.5...

Cyber risks increase for retailers

New research has uncovered heightened cyber risks for retailers as attackers elevate techniques. According to the ‘2023 holiday season API security report’ from Cequence Security, threat actors are “evolving tactics, opting for a...

Regional small business health ‘poor’ as inflationary pressures mount

Small businesses outside of Australia’s capital cities are slated to be hit financially, according to new research from Prospa, with a third of respondents rating their overall business health in the current...

Monetary gifts to bring Aussies ‘financial relief’ this Christmas

Almost two-thirds of surveyed Australians have cash or store vouchers at the top of their Christmas wish list this year. The findings were derived from a survey of an independent panel of 1005...

Uncertainty for SMB retailers as Christmas approaches

As the Christmas and holiday trading period draws near, new research reveals 55% of surveyed small to medium-size retailers remain uncertain or concerned about their financial future. The Australian Retailers Association (ARA) &...

Youth backed brands revealed

YouTube has been ranked as the top brand in YouthInsight’s ‘Australia’s Top 100 Youth Brands Report 2023’. The platform was also named the leading entertainment brand of Australian youth. YouTube’s number-one ranking was attributed...
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