Tag: functional beverages

JIVA targets specific health needs with new waters and tonics

JIVA Products says it’s continuing to “lead the way” in the functional beverage industry by introducing nutritionist-approved “enhanced” sparkling waters and tonics. According to the brand, the latest launch aligns with its...

More than a ‘thirst-quenching fad’

PlantWater is promoted as a “vitamin and mineral rich alternative to everyday mundane refreshments, having bottled an additional 18 natural nutrients including chlorophyll, calcium, and folate, that promote total body wellness”. While...

Addressing more than just a thirst

Functional beverages, as described by IBISWorld, are non-alcoholic drinks that contain non-traditional ingredients such as vitamins, minerals, fibre, probiotics and added fruit (IBISWorld, ‘Functional Beverage Production in Australia’, September 2020). According to the...

Monster Energy’s Superfuel set to super charge

Whether it’s for a pre-workout, a mid-session sip or post-workout pick-me-up, Monster Energy’s new Superfuel sports drink will be ready. In a first for the global brand, Monster Energy is launching its sports-focused...

New hemp water riding wave of demand

Australia’s first hemp-water beverage designed to enhance hydration and health has been launched to market. And early demand is very promising.  Teaming up with a pharmaceutical lab, +hemp is claimed to be produced...
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