Tag: Flinders University

Hydration advantage

Sports hydration and nutrition brand PREPD Hydration has released a ready-to-drink smoothie engineered specifically for addressing dehydration. Advantage+ is positioned as an inclusive solution for athletes, parents, busy households and children alike. It...

Subtle socials don’t sway healthy choices

Subtly placing healthy beverages in Instagram photos is not an effective way to influence Australians towards consuming nutritious drinks, according to new research. The research from Flinders University looked at the impact of...

Cravings, not thirst, drive consumption

Craving a glass of wine or a cold beer at the end of the day may not seem unusual but people can also experience cravings for soft drinks and coffee, according to...

Healthy drinks: an untapped market

A new study has found that 27 per cent of consumers would pay nearly double the price for ‘healthy’ drinks that contain low/no sugar, natural/no additives, or vitamins and minerals when dining...
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