Tag: Circana

Festive spirits are maintained in the lead up to the holiday shopping period

According to the latest insights from Circana, data suggests consumers are looking to hold onto positivity. Circana, fresh from delivering the 2025 outlook at its State of the Industry event, reports the improving...

Liquid Data Engage to propel retailers into a new era of decision-making

Circana™, a leading advisor on the complexity of consumer behaviour, has announced the global launch of Liquid Data Engage™. With Liquid Data Engage, Circana addresses the unique challenges faced by retailers, simplifying...

Circana to deliver FMCG’s largest virtual annual State of the Industry event

Circana, the “world’s leading” advisor on consumer behaviour, will host its highly anticipated State of the Industry event: Exploring the Future of FMCG Retail, online on Wednesday, 15 November 2023. The three-hour-long...

Cautiously optimistic outlook for the food and grocery sector

While the current retail landscape may be in a state of uncertainty, the overall outlook for the food and grocery sector is still far from gloomy. Jarna McLean from advisory group, Circana, which analyses...

IRI and NPD rebrand as Circana

Following their merger in August 2022, Information Resources, Inc. (IRI) and The NPD Group (NPD) today unveiled a new combined company name and brand identity: Circana. Circana™ is the “leading” advisor on the...
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