Pepsi has marked its ‘new era’ with a partnership with emerging fashion designer Jackson Cowden, celebrating not only Pepsi’s new identity, but the “reinvention of classic fashion items and conventions”.
In partnership with...
M&M’s is expanding its characters for the first time in more than a decade, with the introduction of Purple.
Promoted as the first ever female peanut character, Purple is said to be “tapping...
Buy Now, Pay Later (BNPL) company, Zip Co Limited has unveiled its new ‘unified purpose’ and brand identity.
Its aim is to strengthen its people-first approach to fair and transparent payment options.
Zip’s renewed...
Bickford’s is appointing Our Revolution as its consumer branding agency to tackle key components of its innovation growth, following a pitch process.
The branding agency’s remit will span brand strategy and identity, packaging...
Arnott’s has launched a new corporate brand identity that it says unites its family of “leading” consumer food brands.
The Arnott’s Group has been introduced to employees and stakeholders, celebrating the company’s “rich...
Media Release
A Letter From Matt Halliday, Interim CEO
It has been an exciting week across our organisation as we unveiled our new Ampol logo to employees, customers and partners.
The new Ampol captures the...
Shopper Tracker has announced it has a new brand name – Shopper Intelligence.
“I’m delighted to announce some very exciting innovation, international growth and increasing expertise, all culminating in a new name for...