Coles helps women get ‘fitted for work’

Coles helps launch a new appeal with the hope of helping Australian women get into or return to the workforce.

Customers can support not-for-profit Fitted for Work by making a donation (cash or card) at any Coles supermarket or Coles Express checkout until 8 March. 100% of funds raised will go “directly” to the charity.

Funds raised will help Fitted for Work to continue its services and programs to support unemployed women experiencing disadvantage. This includes providing workwear from donated items, job readiness training, recruitment and post-employment mentorships.

Fitted for Work Managing Director Donna de Zwart welcomes the support from Coles and says funds raised will help women to find work, keep work and thrive in their careers.

“We are proud to partner with Coles help this International Women’s Day to support thousands of women on their journey towards financial independence,” she says.

“Fitted for Work has a track record of supporting over 38,000 women since 2005 with a formula that works. On average it takes women just 73 days to find work after accessing our services.

“The assistance we provide women has never been more important with the pandemic disproportionately impacting women. We focus on helping women find work because employment enables financial security, and this in turn provides women and their families with the power to make meaningful choices.”

Coles Chief Marketing Officer Lisa Ronson says the retailer is proud to partner with Fitted for Work for the first time.

“At Coles, we recognise a gender-balanced workforce benefits all of us and our community,” she says. “That’s why we’re excited to partner with Fitted for Work to help support women on their journey to find employment and achieve economic security.”

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