Supplier News

Powerade wants Aussies to ‘Smash the Sweat”

Coca-Cola South Pacific has launched Powerade’s Australian summer campaign – “Smash the Sweat”. The strategy for the campaign involves tapping into the Australian love of sport through collectable summer sports-themed packaging, featuring imagery from a range of sports including cricket, basketball and tennis. The signature packs are signed by sporting …

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Get yourself a Herbal Fix

Herbal Fix’s range of six all-natural, functional beverages, are now available in all 7-Eleven stores across Australia. The company said in a statement that it uses scientifically-formulated recipes, along with a unique blend of organic herbs, vitamins and minerals, to create its beverages. The Herbal Fix range comprises: Active – …

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Wizz Fizz presents Spooktober Halloween Festival

Celebrating its fourth year, the annual Spooktober Halloween Festival kicks off on October 28 at St Kilda Town Hall in Melbourne with Wizz Fizz as the event’s presenting partner. Running across four days, the festival is billed as offering amusements and entertainment for the whole family, including two haunted houses, …

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Mentos Choco: irresistible to convenience shoppers

Launched in May 2016,the Mentos Choco range has exceeded all expectations of distributors Stuart Alexander and brand owners Perfetti van Melle. Supported through in-store sampling and social media activity, Mentos Choco ranked in the top 10 SKUs in both candy and mints in convenience (Nielsen Australia Convenience, QTR to 7/8/16). …

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