Supplier News

Pump offers new electrolyte water to Australian

A variety of Pump water containing electrolytes from coconut water and natural lime water hit shelves this week. Coca-Cola Amatil (CCA), owner of sports-water brand Pump, says Pump+ natural electrolytes water is crafted with “active and health-conscious Australians” in mind, with low kilojoules and zero preservatives. To help market the …

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Coca-Cola launches limited-edition Raspberry flavour for Australian summer

The summer-time offering is said to have a “refreshing Coca-Cola taste with a delicious splash of raspberry flavour”. The launch headlines the brand’s major summer campaign, which kicked off this month. Targeting the young adult and teen market, the fun and refreshing new flavour comes to Australia one month after …

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High hopes for lactose-free dairy drinks

The lactose-free flavoured milk category is set to grow, according to data and analytics company GlobalData, which found that 24 per cent of surveyed Australians aged 25-34 years think products with ‘lactose-free’ claims are healthier, while 17 per cent affirmed they were intolerant to lactose. The Australian lactose-free flavoured-milk category …

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Lottoland proposes newsagent-partnership model

Lottoland Australia has proposed what it says would be a world-first partnership model with newsagents, offering benefits from its 600,000-customer base. Under the proposed deal, when registering with Lottoland, customers would be asked to select their local newsagent. Those newsagents that opt in to the model would, according to Lottoland, …

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Red Rock Deli launches popcorn range

Red Rock Deli is tapping into the growing popcorn trend, introducing “new and exciting flavours” to the market. The new products are promoted as being “part of a skilfully crafted range of premium sweet and savoury popcorn with the imaginative gourmet flavours consumers have come to expect from the gourmet …

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